Intellectual property


We have the expertise to help you protect, enforce and commercialise your intellectual property rights, as well as to devise and execute an appropriate intellectual property strategy. 

Our intellectual property team helps businesses to protect their investments, achieve the commercial outcomes they require and maintain their competitive advantage in the marketplace.
Whether your business’s intellectual property strategy is to protect its existing revenue streams, commercialise new innovations or properly structure its arrangements, we offer clear, business focused advice to help businesses achieve their desired outcomes.
Our expertise
  • Intellectual property audits and strategy reviews
  • Managing trade mark applications, registrations and renewals
  • Advising on copyright issues such as copyright ownership and breach of copyright
  • Advising on trade secrets and other non-registrable intellectual property rights
  • Advising on licensing intellectual property rights
  • Advising on purchasing, selling and assigning intellectual property rights
  • Advising on the due diligence aspects of the sale and purchase of intellectual property rights
  • Advising on the enforcement of intellectual property rights
  • Managing domain name portfolios
Intellectual property experience
  • Advising a New Zealand inventor on licensing the rights to its invention to a United States manufacturer, enabling the invention to be manufactured in and sold across the United States.
  • Advising on the ownership and licensing of intellectual property under contract manufacturing agreements.
  • Managing international trade mark portfolios.
  • Applying for trade marks in international jurisdictions such as Europe, United States and the Middle East.
  • Providing New Zealand trade mark advice to foreign law firms for their clients across the world, including clients in Europe, North America and the Middle East.
  • Advising a New Zealand client on the intellectual property issues involved in entering an international celebrity endorsement agreement.
  • Conducting intellectual property audits and strategy reviews for clients.
  • Issuing “cease and desist letters” for a New Zealand-based gaming company in the United States and the United Kingdom.
  • Advising various clients on issues relating to copyright breach and ownership, for example two separate clothing designers regarding their claims for breach of copyright.
  • Advising a large liquor company in relation to proceeding for breach of trade marks.
  • Advising a client on enforcing intellectual property rights in an exclusive distribution agreement in New Zealand.
  • Advising an overseas client on the enforceability of its intellectual property rights in New Zealand.
  • Advising a New Zealand client on a challenge to its trade mark application by a global brand and negotiating a resolution to allow the client’s trade mark to be registered.
Key contacts
David Key Contact
David Alizade
Business Law

Level 13, 41 Shortland Street, Auckland 1010, New Zealand

PO Box 3451, Auckland 1140, New Zealand

+64 9 303 3849

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